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Premiere's Movie News  By: Matt Mueller

Estee Lauder Sensuous at Bloomingdales

Taking a page from the bevy of male superheroes invading movie theaters this summer, Estee Lauder tapped a fearsome foursome to be the face of its new fragrance, Sensuous. Gwyneth Paltrow (no stranger to the superhero genre), Elizabeth Hurley, Carolyn Murphy, and Hilary Rhoda stormed Gotham yesterday, taking over Wall Street before sending women screaming at Bloomingdales' flagship store in Midtown. The quartet signed bottles of the perfume during their only in-store appearance, leaving attendees breathless — one went so far as to say, "I wanted to kill myself because they were so beautiful." Thankfully, attendees were bathed in amber wood, not blood, but there was a case of fashion inciting violence earlier this week. The victim, recovering from a wound to the hand caused by a stilleto stabbing, could find solace at Isla Moda, where Karl Lagerfeld is designing limited edition homes on this Dubaian archipelago.

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